PwC’s Global Entertainment & Media Outlook 2018-2022 provides a single comparable source of five-year forecast and five-year historic consumer and advertiser spending data and analysis, for 15 entertainment and media segments, across 53 territories. It’s a powerful online tool that provides deep knowledge and actionable insights about the trends that are shaping the E&M industry.
The data and intuitive online functionality allows you to easily browse, compare and contrast spending, and create charts and graphs. At a click of a button, you can compare digital and non-digital spend data across segments and countries. Plus, the product includes additional analysis and commentary on spend data at a global, regional and territory level, which can be downloaded to a PDF. Plus, the Outlook now offers dashboards for faster analysis and visualisation including heat maps, GDP and E&M growth comparisons, and top 10 territory ranking.
Understanding where consumers and advertisers are spending in the entertainment and media industry can help you understand industry trends and can inform key business decisions. The outlook provides five-year forecast and five-year historic consumer and advertiser spending data across 53 locations .