Global cross-border win-win matrix: benefiting the world, winning the future

Inbound and outbound services

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Core value highlights

PwC China's Global Cross-Border Services team is committed to providing multinational companies in China with new perspectives to deepen their presence in the Chinese market, while also supporting Chinese enterprises in seizing opportunities for further internationalisation amid global market transformations. With China Business Groups established in approximately 45 regions worldwide—most of which are located in Belt and Road countries—our team leverages PwC's global leadership as a professional services firm. Having assisted over a thousand enterprises in cross-border projects, we have built an enabling ecosystem that combines global resources with industry-specific expertise.

As one of the world's largest economies, whether you are entering the Chinese market or seeking outbound investment opportunities, PwC China's Inbound Outbound Services team is fully committed to providing you with support.

Linda Cai, Inbound/Outbound Leader

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How we can help

Chinese enterprises going overseas

Amid profound changes in the global economic landscape, Chinese enterprises are rapidly advancing internationalisation strategies, setting sail to explore global market expansion. This strategic shift is not only a proactive response to intensified domestic competition but also a necessary path to seize globalisation opportunities, enhance international competitiveness, and grow into competitive multinational corporations.

Multinational companies in China

China remains one of the most important markets globally with significant growth opportunities for competitve products and services. PwC is supporting companies to expand their cross-border activities and footprint globally. We suport you to enter, expand and restructure your business successfully in China, build resilient supplier partnerships and supply chains in China and other Asian-Pacific countries.

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Contact us

Linda Cai

Linda Cai

Inbound/Outbound Leader, Head of China Corporate Finance, PwC China

Tel: +86 (21) 2323 3952

Jan Jovy

Jan Jovy

Director, PwC China

Tel: +86 (21) 2323 7795

Steven Shum

Steven Shum

Associate Director, PwC China

Tel: +86 (21) 2323 3633

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