Online courses for Startups and SMEs

To start and grow a new business can never be achieved without the support of professional business knowledge. Recognising the management knowledge gap of entrepreneurs and small-and-medium enterprises, PwC has designed and released its online course series targeting both startup companies and SMEs.

Startup online course

Startup owners are full of aspirations when they first start their businesses. However, as an enterprise grows, complicated issues can arise that require professional knowledge to manage appropriately.

PwC Startup live course is designed to equip new business owners with what they need to solve the types of financial and management issues that are frequently encountered by new businesses. The course consists of five modules, conducted by PwC experts specialised in equity incentives, tax optimisations, law, human resources, and valuation.

We aim to help you solve your complex problems by connecting in natural language, while demonstrating how to succeed with interactive experience sharing and practical case studies.

Highlights of PwC Startup live course

  • Get five Startup live courses with ample hands-on practice
  • Courses specifically tailor-made for Startup
  • Gain critical competencies in solving common business problems
  • Course taught by PwC experts with 10+years working experience in the industry
  • Unique case studies for every topic covered

Five Modules of PwC Startup live course include:

  1. Have your equity incentive plan to motivate your talents
  2. Efficiency of tax planning management    
  3. How to avoid potential pitfalls in your labour contract  
  4. Ways to increase your valuation               
  5. Effective human resources management towards Startup

More information on PwC Startup live course.

For enquiry, please contact Jane Shi.

SMEs online course

Having served over 90% super unicorn and over 50% unicorn companies in China, PwC has summarised key enabling factors for business successes in its recently debuted online growth course series. Based on the knowledge and insights accrued by PwC partners from their real-world business experiences, this online course series targets to share with its audience some of the most practical and effective solutions to cover small-and-medium businesses’ concerns over themes including: innovation strategy, corporate funding, KPI management, taxation, risk control, outbound investment and capital market preparation.

Through simplified concepts and straightforward explanations, this course series will provide step-by-step guidance for enterprises and entrepreneurs to learn and succeed.

Details of the online growth course series (in Mandarin) read as follows:

Course Modules:


01. Corporate funding

Victoria TONG,
Director of PwC Deal Sourcing Platform (DSP)
Jess ZHOU,
Director of PwC Deal Sourcing Platform (DSP)

02. KPI management

Xinxin LIU,
Director of PwC China Centre of Excellence  

03. Taxation

Yolanda LV,
Partner of PwC Indirect Tax Business
Justin WANG,
Partner of PwC Indirect Tax Business

04. Last to succeed

Eric WANG,
Managing Partner of PwC Risk Assurance Services at TMT Industries
Colin ZHANG,
Senior Manager of PwC Risk Assurance Services at TMT Industries

05. First step overseas

Partner of PwC Tax Department
Simon CHEN,
Senior Manager of PwC Tax Department

06. Capital market opportunities

Selena RAO,
Partner of PwC Assurance Department
Aaron CAO,
Senior Manager of PwC Assurance Department   

07. Research expense management

Landa GUO,
Partner of PwC Tax Department
Harry CHEN,
Manager of PwC Tax Department   

08. Strategy for innovation business

Tiger SHAN,
Managing Partner of PwC “Strategy&”   


Course details (in Chinese)

For enquiry, please contact Dingli Wang.

Contact us

Jane Shi

Jane Shi

Director, PwC China

Tel: +[86] (21) 2323 5374

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